In the world of technology, one smartphone may not have captured headlines, but it's taken the lead as the highest-selling device globally. According to Counterpoint Research, the iPhone 16 emerged as the top seller worldwide in 2025.
Once again, Apple and Samsung have solidified their dominance in the market. The iPhone 16, launched in 2024, tops the worldwide best-selling list.
Hot on its heels is the iPhone 16 Pro in the second position, with the iPhone 16 Pro Max securing third place. The iPhone 16e follows in fourth place, while Samsung’s Galaxy A16 5G clinches the fifth spot.
In the third quarter of 2024, iPhone 15 led the top-selling smartphones, followed by the iPhone 15 Pro Max and iPhone 15 Pro. The Galaxy A14 5G remained strong at the fourth position.
Source: aajtak
The top-10 list of best-selling smartphones includes four models from Apple and five from Samsung. Xiaomi managed to secure a spot with its Redmi 13C 4G, the only entry from the brand.
Fast forward to the third quarter of 2025, Xiaomi disappears from the list of best-sellers. Apple and Samsung split the lineup evenly, each showcasing five top devices.
Why is the iPhone 16 so Popular?
Apple’s non-Pro models are known for being the most affordable in their series. The iPhone 16 introduced several new features while maintaining its signature design.
The A18 chipset in the iPhone 16 offers incredible speed, making it a stellar performer for everyday use. Notably, after the new iPhone series launches, older models become more affordable, driving sales up.
Significant discounts on older iPhones in the Indian market attract buyers. Various offers from online and offline stores further encourage purchasing these models.
