The India Today Group's Stage Aaj Tak has boldly unveiled a new chapter in entertainment with the introduction of A-POP. This groundbreaking move into the AI-driven entertainment realm pushes the boundaries of music forward following their groundbreaking success with India's first AI anchor, Sana.
Introducing Aishan and Ruh
Get ready to meet Aishan and Ruh, AI-crafted music personalities ready to revolutionize the entertainment world with cutting-edge technology, art, and captivating engagement. Kali Puri, Executive Editor in Chief and Vice Chairperson of India Today Group, explained, 'A-POP is more than a genre; it's a fluid, evolving, collaborative creative process, merging AI capabilities with human imagination to create music that defies traditional limits.'
This initiative, signing new AI pop stars, marks a new epoch in music and entertainment. Aishan and Ruh are not merely virtual personas; they connect with audiences in real life, crafting new creations and learning along the way, promising an exquisite experience of sound and emotions. Their music is now accessible on social media and various leading streaming platforms.
Source: aajtak
Source: aajtak
Allow us to introduce these AI stars. Meet Aishan, 22, hailing from Delhi with roots in Bareilly and Jodhpur, crafting music since 17. Incorporating indie acoustic, pop, and R&B vibes, his lyrics reflect his thoughts and experiences. An ambivert, Aishan embraces connections while enjoying tranquility. He loves mountains, dogs, bikes, sneakers, and exploring diverse cuisines.
Meet Ruh, a 24-year-old spirited girl from Delhi who believes in living life fully. An extrovert, spirited Ruh loves travel, adventure, and exploring new cultures. Passionate about music, she expresses boldly and inspires others to live authentically without judgment.
Step into the world of Aishan and Ruh and experience their musical marvel.