The Indian real estate sector has set a significant benchmark. From April to June 2025, 28 major real estate companies sold properties worth over ₹53,000 crore. This figure not only highlights market resilience but also prompts the question of what drives this record sales and who these buyers are. The surge indicates a sustained demand for homes, especially in luxury and premium projects, as people increasingly prefer branded builders in the post-pandemic era.
Bengaluru's Prestige Estates Projects Limited topped this quarter with pre-sales of ₹12,126.4 crore due to tremendous demand in its home market. Following closely, DLF Limited, the country's largest realty company by market value, recorded sales bookings of ₹11,425 crore, primarily driven by luxury homes in Gurugram.
Mumbai's Godrej Properties secured third place with bookings of ₹7,082 crores, followed by Lodha Developers at ₹4,450 crores and Delhi-NCR's Signature Global at ₹2,640 crores. These top five developers contributed to an impressive 71% of the total sales bookings among 28 listed realtors.
The secret behind record sales is fewer homes being sold, but their prices have escalated. From April to June 2025, 93,280 homes were sold, fewer than last year, yet the total sales value increased by 9%, with the average home price climbing by 14% to ₹1.42 crore. This implies a trend towards "premiumization" in the market, where people prefer buying luxury and costly properties. Buyers now favor investing in upscale homes rather than cheaper ones.
This sale surge is fueled by diverse buyers purchasing homes based on their requirements and lifestyles. Particularly, non-resident Indians (NRIs) from Gulf countries have become significant buyers, investing thoughtfully rather than emotionally. They consult advisors and choose projects based on rental income, property prices, and infrastructure. The weakening Indian Rupee (1 USD = ₹83-84) boosts their purchasing power. Regulations like RERA have also enhanced market transparency, thus increasing their confidence.
High-Net-Worth and Luxury Buyers
High-income individuals and wealthy families also drive this growth. In 2024, there was a 66% rise in the supply of homes priced over ₹2.5 crore. These buyers seek luxury homes with amenities like yoga areas, meditation rooms, and Zen gardens, opting for projects that are completed on time by reputable developers.
Young and Middle-Class Buyers
Young middle-class buyers are showing interest in purchasing homes since their EMI and rent are almost equivalent, leading them to favor 1BHK/2BHK homes.
Infrastructure projects like metro and road networks have boosted demand in the outskirts of Mumbai, Bengaluru, and Delhi NCR. Improved connectivity has increased prices in suburbs like Thane, where people now enjoy a better lifestyle and space at lower costs. RERA has improved transparency, fostering buyer confidence. This ensures projects are completed on time, and investments are secure.
The luxury market is now centered around purchasing an experience rather than just a home. Projects like Puranik Group’s ‘Mirai’ and ‘Tokyo Bay,’ themed around Japanese concepts with Zen gardens, tea houses, and meditation areas, exemplify this trend. Buyers now seek identity and experiences.
